How Jess Jarmo Scaled her Coaching Business to 0-$30K/Month with End-to-End Digital Marketing, CRM & Automation

The Challenge

Jess Jarmo, a neurodivergent career coach, wanted to build a robust digital presence to support her mission of empowering individuals with neurodiverse challenges. The goals were clear: attract qualified leads, enhance brand identity, and convert visitors into paying clients. However, she needed expert guidance to develop a high-performing website, craft compelling marketing strategies, and establish a consistent growth trajectory.

Our Strategy

We implemented a holistic, data-driven approach encompassing:

• Conversion-friendly website & landing pages
• Paid media activation on Google and Meta platforms
• SEO optimization for better organic visibility
• Digital assets/ads for impactful branding
• Email marketing campaigns for lead nurturing
• Sales coaching & CRM implementation for streamlined lead management

Key Results

Achievement: Scaling to $30K/month revenue through strategic digital design and growth marketing.

Design

Website Development

Growth Marketing

 Google Ads: Generating Immediate Impact

Our Google Ads campaigns delivered leads from Day 1, with the first lead reinforcing Jess’s vision.

• Steady Growth: 
  Month-by-month progress with targeted spending.
• Enhanced Efficiency: 
  Consistent cost-effectiveness and strong click-through rates.
• Results: 
  Thousands of impressions and clicks, culminating in qualified leads.

Meta Ads: Building Trust & Engagement

We created a multi-layered funnel strategy for branding, retargeting, and promotions. Our targeted campaigns included special offers during key occasions like Independence Day, Halloween, and other U.S. state holidays, successfully driving engagement and generating leads on Meta.

 SEO: Driving Organic Growth

• Keyword Rankings:
  Achieved top rankings for “neurodivergent career coach” and related terms. 
• 389% Increase in Clicks & 1291% Increase in Impressions:
  Over six months.
• Content Optimization: 
  Created engaging blogs on neurodivergence, ADHD, and more, significantly boosting traffic.

Email Marketing: Personalized Client Outreach 

• Designed custom email templates integrated with Zoho CRM for automated lead nurturing.
  Improved engagement with visually appealing, conversion-focused email campaigns.